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ittoma

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From ambiguity
to what’s next

I help leadership teams make sense of uncertainty, align on what matters and move forward with confidence even when the path isn’t clear.

Talk to Mark

Real outcomes. Real Organizations.

  • $100M+ in growth and innovation opportunities
  • $30M in savings surfaced in 30 days
  • Decisions made in hours, not months
  • Enterprise alignment on multi-year strategy

Trusted by leadership teams at Estée Lauder, Cisco, TELUS, TIAA, and others.


“Mark has a rare blend of strategic clarity and creative insight. He sees what others miss, names what needs to be said, and helps teams align around choices that truly matter. Every engagement with him elevates our thinking and moves us forward.”

Judy Mellett

Head of Experience Design and Development, TELUS

The Challenge

Most leadership teams aren’t short on ideas — they’re short on shared clarity.

Leaders carry strong intuition about what’s happening and what’s needed.
But that thinking often remains unspoken or fragmented — expressed in ways others can’t build on.

As a result:

  • meetings loop without resolution
  • debate replaces decision-making
  • execution stalls

The issue isn’t intelligence or effort.
It’s the absence of shared clarity the team can actually work from.

Talk to Mark

How I Help

Most teams don’t fail because they lack data, analysis, or ambition.
They fail because their best thinking never becomes visible in a way others can engage with.

My work starts by surfacing what leaders have been thinking — but haven’t been able to articulate together.

Once that thinking is visible, leaders begin building on it.

Alignment accelerates.
Decisions stick.
Execution follows.

Why this works:
People act on what they help create.


“Mark helped us shift culture, embed new practices, and create momentum. He makes innovation practical and accessible, and his ability to generate energy and engagement across the organization is exceptional. I highly recommend him as a strategic innovation partner..”

Ilda Dinis

SVP CX & Innovation, Northbridge Financial

“Mark is an advisor, innovator and connector. He brings fresh thinking, deep expertise, and a collaborative approach that unlocks new opportunities. Working with him has been transformative.”

Trish Barbato

CEO Arthritis Society Canada

Let’s Talk

If you’re facing a complex challenge and need a clear way forward, let’s talk.

Talk to Mark

ittoma

From Ambiguity to What’s Next

Toronto, Canada

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